As part of planning our pitch, I am looking at institutional detail.
The first part of this was defining our film as independent or mainstream. Before this I found out the defenitions of both terms:
Mainstream is a term that usually refers to the common current of thought of the majority, meaning that "mainstream" things are those that are currently popular with most people. It is most often applied in the arts (i.e., music, literature, and performance).
An independent film or indie film is a feature film that is produced mostly or completely outside of the major film studio system, in addition to being produced and distributed by independent entertainment agencies.
Our film is independent because it is being produced outside of the major film companies.
As well as this I looked at films of a similar genre to ours and see how they're distributed:
Brotherhood:
Brotherhood was distributed by lionsgate. We want to distribute our film similar to theirs.
Lionsgate had the film in cinemas and advertised across London. The film was even advertised on the side of double decker busses. Because of this and the success the film Brotherhood had, we want Lionsgate to distribute our film.
This is the ident of our production company.
Lionsgate had the film in cinemas and advertised across London. The film was even advertised on the side of double decker busses. Because of this and the success the film Brotherhood had, we want Lionsgate to distribute our film.
This is the ident of our production company.
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